The color green may be all the rave on the runways this season, but the hautest thing this spring is to actually go green. H&M began what they call their "Conscious Collection" back in 2011. Every year there are tons of textiles and fabrics that go to waste. The items in the collection are made entirely of reused materials! H&M is setting a new standard in the fashion world, and should be an inspiration to designers everywhere.
Hollywood starlet, Victoria Justice looks totally fab in a dress from the "Conscious Exclusives" collection!
(yes, I stole the picture from Perez.. thanks, boo!)
Recently, Hennes & Mauritz released an extension of this collection called "Conscious Exclusives." It's a chic line of evening wear and accessories for women and men. Not only have they created an affordable party wear line, they made it from recycled items. Every piece is made from sustainable materials, like organic cotton, recycled polyamide and Tencel. The collection ranges from elegant gowns to sharp tailored three piece suits. "I love how this collection has pure glamour and style and is made from more sustainable materials," says Ann-Sofie Johansson, H&M's Head of Design. "For us at H&M, it's natural to think about sustainability and to have it at the heart of our work."
The collection is in only 140 H&M stores worldwide, so get your piece as fast as you can!
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